新编英语教程第三版第六单元课件.ppt

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1、Navi1,新编英语教程（第三版）第三册A New English Course(Third Edition),Unit 2,Unit 3,Unit 5,Unit 7,Unit 8,Unit 9,Unit 10,Unit 4,Unit 1,Unit 6,Unit 11,Unit 12,Movie Clip,Quotes,Lean in-main,Movie Clip,Movie Clip_1,Watch the movie clip and answer the following questions.,Questions:,They are queuing to get into the b

2、rand sale for bargains.,1.What are so many girls queuing up for?,Movie Clip_2,Because she knew she didnt need it,but she couldnt resist the temptation of its low price.,2.Why did the girl struggle when she found the Pucci boots?,Movie Clip_3,Some people have the same shopping experience as the girl

3、in the movie clip.What suggestions will you give them to get rid of their impulsive buying behaviour?Have a discussion with your partner.,Discussion:,video,Script,(They have Gucci half off,Calvin Klein half off!Youll get your turn,just be patient.)-At every point I will ask,“Do I need this?”-Theres

4、another entrance this way!-Well,these cashmere gloves I need as it is winter and I have.hands.So thats all.III buy these and these alone.-Now walk away,strong and frugal.Oh,my God!Pucci boots.Fifty-percent off?Do I need these?Do I need these?Do I need these?No.,Script1,Script2,-Jeannie,Pucci boots!-

5、Uh,oh,Im so sorry.I had em first.-But you put them down.-No,I know I did,but I saw em first,so Im gonna take em.-Then you took your hands off them.-Give me the boots,and no one gets hurt!-Give me the boots.-Give me the boots!Look!Theres a sale on Burberry!-Thats the oldest trick in the book!-Give em

6、!,Script3,-Dont you tell me.-Give me the boots!-I waited in line all morning for this!-Your store card is like a 50 percent-off cashmere coat.The first time you meet,it promises to be your best friend.Until you look closely and realize its not real cashmere.,(From the movie Confessions of a Shopahol

7、ic),Quotes,Quotes_1,Read the following quotes and tell your classmates which one is your favorite.State your reasons.,Reading maketh a full man,conference a ready man,and writing an exact man.Francis Bacon,Quotes_2,Some books are to be tasted,others to be swallowed,and some few to be chewed and dige

8、sted.Francis BaconBooks are to mankind what memory is to the individual.John LubbockPeople die,but books never die.No man and no force can abolish memory.Franklin Roosevelt,Quotes_3,Books are the quietest and most constant of friends;they are the most accessible and wisest of counselors;and the most

9、 patient of teachers.C.W.EliotIf well used,books are the best of all things;if abused,among the worst.R.W.Emerson,Quotes_4,The reading of all good books is like a conversation with the finest men of past centuries.Rene DescartesReading is not merely sympathizing and understanding;it is also criticiz

10、ing and judging.Virginia Woolf,Speaking Practice,Listening in and Speaking out-main,Notes,Listening,1.Internet marketing also known as digital marketing,web marketing,online marketing,or e-marketing,is the marketing of products or services over the Internet.It is considered to be broad in scope beca

11、use it not only refers to marketing on the Internet,but also includes marketing done via e-mail and wireless ics a graphic medium in which images convey a sequential narrative,Notes_1,Notes,3.dissertation a treatise advancing a new point of view resulting from research,usually a requirement for an a

12、dvanced academic degree4.cater to provide all the things that are needed or wanted5.collectible worth collecting,Notes_2,Notes_3,6.ISBN The International Standard Book Number(ISBN)is a unique numeric commercial book identifier developed by the International Organization for Standardization(ISO).Sinc

13、e 1 January,2007,ISBNs have contained 13 digits.7.auction An auction is a process of buying and selling goods or services by offering them up for bid,taking bids,and then selling the item to the highest bidder.,Because every person,from a small child to an old adult,finds a friend in books.,Listenin

14、g,Listen to the recording and answer the following questions.,1.Why do people regard books as one of the best things that they can possess or gift to their loved ones?,Listening_1,Script,Listening_2,People can buy all types of books from online bookstores,from fiction to non-fiction,from comics to a

15、ward-winning works.,3.What types of books can people buy from online bookstores?,No,because people today have busy schedule lifestyles.,2.Do people get much opportunity to spend time in bookstores lately?Why or why not?,Listening_3,4.How is the experience of buying books online?Why?,Buying books onl

16、ine is a fun and challenging experience because there are too many online bookstores to choose from with too many books.,5.Do all the online bookstores share the same characters?If not,what are their differences?,No.They sell books of different categories and cater to different people with different

17、 needs and interests.,Listening_4,6.What are the advantages of online bookstores that traditional bookstores do not possess?,Online bookstores make buying books convenient and help their customers to save money and time.,Script1,The Benefits of Buying Books Online Books are one of the best things th

18、at you can possess or gift to your loved ones.From a small child to an old adult,every person finds a friend in books.But lately,due to busy schedule lifestyles,we often do not get much opportunity to spend time in bookstores.However,with the trend towards Internet marketing,things have become simpl

19、e.Now,just by logging onto the Internet,you can come across a multitude of online book stores which offer a good collection of books.From fiction to non-fiction,from comics to award-winning works,there are plenty of choices to be seen when making a visit to the online bookshop.,Script2,Buying books

20、online is a fun and challenging experience.There are hundreds if not thousands of online bookstores to choose from with hundreds to hundreds of thousands of titles,and with the advent of search engines,any kind of used,new or rare books can be found.If one online bookstore does not have what you wan

21、t,then you will be sure to find another online bookstore that does.For example,if you are interested in buying textbooks or reference books for your dissertation online,you will find websites that are college student oriented,sponsored by universities and colleges across the United States.If youre i

22、nterested in used books,you will also find online bookstores that specialize in used and discounted books.Online bookstores cater to the needs of individuals who need items shipped to them for convenience.,Script3,Carrying such vast numbers of titles,online bookstores list their books conveniently b

23、y category.So some of the book categories you may find are:Biography,Comics/Graphic Novels,Childrens Books,Horror,Crime/Thriller/Mystery,Fiction,and a lot more.You may also find collectible,antique,and rare books,CDs and audiocassettes,photography,art and many other categories as well.Online booksto

24、res make searching for specific authors,titles or ISBN numbers easy by allowing you to type in that author,title or ISBN number in a search bar to find what youre looking for.Online bookstores also have customer service by phone line or online form if you have trouble finding what youre looking for.

25、,Script4,Buying books online also gives you the option to purchase books through auction websites,which can discount the costs dramatically.Most book sellers believe in satisfaction guarantees in order to cover any accidentally damaged books.They may also have their own company policies on exchanges

26、 and returns.Many times you can find that their customer service is only a mouse click away.This just enhances the fact that buying your books online will not only save you money but also time.,Speaking Practice1,Speaking Practice,1.Give an oral presentation on the summary of the main points of the

27、listening passage.,For your reference,The key points:-the appearance of online bookstores-the experience of buying books online-difference among online bookstores-advantages of buying books online,Speaking Practice2,2.Discuss and comment on the effectiveness of each others oral presentation.3.Work i

28、n pairs and take turns to ask and give answers about the following topics:,a.Do you like buying books online?Why or why not?b.Which do you prefer,to buy books online or to buy books in a real bookstore?Why?c.Please recommend an online bookshop to your classmates.State as many reasons as possible for

29、 your recommendation.,Comments on the Text,Exercises,Text-main1,Text I,Pre-Reading Questions,General Reading,Background,Text,Text-main2,Text II,Text,Comprehension,Pre-Reading Questions 1,Pre-Reading Questions,1.Think about the following questions before you read the text.,1.Do you like visiting book

30、shops?2.What is usually your purpose in visiting a bookshop,to buy books or just to browse among them?,Pre-Reading Questions 2,3.Which do you prefer to visit,a bookshop with open shelves or one with closed shelves?4.Can you browse through books if the bookshop has closed shelves?5.What help do you w

31、ant to get from a bookshop assistant?,General Reading1,Go over the text rapidly and pick out the words or the sentence in each paragraph which best sums up the main idea of the paragraph.,General Reading,General Reading2,Para.1,Time spent in a bookshop can be most enjoyable.,Para.2,This opportunity

32、to escape the realities of everyday life is the main attraction of a bookshop.,Para.3,You have to be careful not to be attracted by the variety of books in a bookshop.,Para.4,Book-sellers must be both long-suffering and indulgent.,Background Notes1.1,Background,dust-jacket,The dust-jacket(sometimes

33、book jacket,dust wrapper or dust cover)of a book is the detachable outer cover,usually made of paper and printed with text and illustrations.This outer cover has folded flaps that hold it to the front and back book covers.,Background Notes2.1,brass-rubbing,Brass rubbing was originally a largely Brit

34、ish enthusiasm for reproducing onto paper monumental brasses commemorative brass plaques found in churches,usually originally on the floor,from between the 13th and 16th centuries.Brass rubbings are created by laying a sheet of paper on top of a brass and rubbing the paper with graphite,wax,or chalk

35、,a process similar to rubbing a pencil over a piece of paper placed on top of a coin.,Background Notes2.2,Dialogue-Text1,On Buying Books,Time spent in a bookshop can be most enjoyable,whether you are a book-lover or merely there to buy a book as a present.You may even have entered the shop just to f

36、ind shelter from a sudden shower.Whatever the reason,you can soon become totally unaware of your surroundings.The desire to pick up a book with an attractive dust-jacket is irresistible,although this method of,Dialogue-Text2,of selection ought not to be followed,as you might end up with a rather dul

37、l book.You soon become engrossed in some book or other,and usually it is only much later that you realize you have spent far too much time there and must dash off to keep some forgotten appointment without buying a book,of course.,This opportunity to escape the realities of everyday life is,I think,

38、the main attraction of a bookshop.There are not many places where it is possible to do this.A music shop is very much like a bookshop.You can wander round such places to your hearts content.If it is a good shop,no assistant will approach you with the,Dialogue-Text3,Dialogue-Text4,inevitable greeting

39、:“Can I help you,sir?”You neednt buy anything you dont want.In a bookshop an assistant should remain in the background until you have finished browsing.Then,and only then,are his services necessary.Of course,you may want to find out where a particular section is,but when he has led you there,the ass

40、istant should retire discreetly and look as if he is not interested in selling a single book.,Dialogue-Text5,You have to be careful not to be attracted by the variety of books in a bookshop.It is very easy to enter the shop looking for a book on,say,ancient coins and to come out carrying a copy of t

41、he latest best-selling novel and perhaps a book about brass-rubbing something which had only vaguely interested you up till then.This volume on the subject,however,happened to be so well illustrated and the part of the text you read proved so interesting,that you just had to buy it.This sort of thin

42、g can be very dangerous.Apart from running up a huge account,you can waste a great deal of time wandering from section to section.,Dialogue-Text6,Book-sellers must be both long-suffering and indulgent.There is a story which well illustrates this.A medical student had to read a text-book which was fa

43、r too expensive for him to buy.He couldnt obtain it from the library and the only copy he could find was in his bookshop.Every afternoon,therefore,he would go along to the shop and read a little of the book at a time.One day,however,he was dismayed to find the book missing from,Dialogue-Text7,its us

44、ual place and was about to leave when he noticed the owner of the shop beckoning to him.Expecting to be told off,he went towards him.To his surprise,the owner pointed to the book,which was tucked away in a corner,“I put it there in case anyone was tempted to buy it,”he said,and left the delighted st

45、udent to continue his reading.,By Robert Best(slightly altered),shelter,shelter:n.uncountable protection from danger or from wind,rain,hot sun,etc.,e.g.:,They stood under the shelter of a huge tree when it poured with rain last night.Provision of shelter was their main concern for the disaster victi

46、ms.,unaware,unaware:a.not noticing or realizing what is happening,e.g.:,She was completely unaware of there being anything extraordinary.Mike seems unaware of the trouble hes causing.,surroundings,surroundings:n.plural the objects,buildings,natural things,etc.that are around a person or thing at a p

47、articular time,e.g.:,The policeman switched on the light and examined his surroundings.The protective color of some plants and animals changes with their surroundings.,irresistible,irresistible:a.so attractive and desirable that one cannot prevent himself from wanting it;too strong or powerful to be

48、 stopped or prevented,e.g.:,The striving for peace and cooperation,and the promotion of development have become irresistible historical trends.Both the presentation and variety of goods for sale make shopping irresistible.,end up with,end up with:finish with the possession of someone or something or

49、 in the company of someone or something,e.g.:,We end up with nothing after all these years,and thats your fault.I thought my date was with Sally,but I ended up with her twin sister.,engrossed,engrossed:a.giving or marked by complete attention to,e.g.:,My father was deeply engrossed in the book for t

50、he whole night.Students tend to neglect schoolwork once they get engrossed in activities as online gaming.,dash,dash:v.go or run somewhere very quickly,e.g.:,I must dash upstairs and run a comb through my hair since the party is to begin very soon.The secretary dashed into her office,grabbed her bag