公司英语介绍-宝洁.ppt

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1、,Procter&Gamble for short P&G,Procter&Gamble for short P&G,Headquarters Cincinnati,OHSize 5000+EmployeesFounded 1837Type Company-Public(PG)Industry ManufacturingRevenue$10+billion(USD)per year,last,1837 William Procter and James Gamble settle in the Queen City of the West,Cincinnati,and establish th

2、emselves in business William as a candle maker and James as a soap maker.The two might never have met had they not married sisters,whose father convinced his new sons-in-law to become business partners.As a result,in 1837,a new company was born:Procter&Gamble.,1837年威廉宝洁詹姆斯赌博定居在城市西部的女王,辛辛那提,建立自己在业务威廉

3、作为蜡烛制造商和詹姆斯作为肥皂制造商。这两个可能永远都不会见到他们没有结婚的姐妹,他的父亲说服他的新女婿成为商业伙伴。因此,在1837年,一个新公司诞生了:宝洁。,History,1879P&G launches its first branded product,Ivory Soap.,1879年宝洁公司推出其首批名牌产品、象牙肥皂,1886Production starts at Ivorydale.The factory incorporates the latest technological advances with a pleasant work environment for

4、employees a progressive approach at that time.,1886年在象牙谷生产开始。工厂包含了最新的科技进步与一个愉快的工作环境为员工当时一种循序渐进的方法。,1901 King C.Gillette creates the KC Gillette Razor.,1901年King C.Gillette创建KC吉列剃须刀。,1923P&G becomes one of the first companies to advertise on commercial radio.,1923年宝洁公司成为第一个公司在商业电台广告。,1946Tide,the“was

5、hday miracle,”is introduced to the US market.,1946年潮,“洗衣日奇迹,”引入美国市场。,1955Crest is introduced,dramatically changing the way people think about oral care.,1955年介绍了顶,极大改变了人们看待口腔护理。,1961P&G introduces Pampers,the first affordable,successful,disposable diaper.,1961年宝洁帮宝适介绍,第一个负担得起的,成功的,一次性尿布。,1981Researc

6、hers isolate the naturally occurring yeast that produced nutrient-rich ferment.This led to the development of SK-II.,1981年研究人员分离天然酵母,发酵生产营养丰富。这导致了sk-ii的发展。,1991Pantene Pro-V is introduced and becomes the fastest growing shampoo in the world.,1991年潘婷只介绍,成为世界上增长最快的洗发水。,2004P&G creates the Childrens Sa

7、fe Drinking Water program by using revolutionary water purification sachets.,2004年宝洁创建儿童安全饮水项目通过使用革命净水香囊。,2010P&G launches Olympics“Thank you,Mom”campaign.,2010年宝洁公司推出奥运”谢谢你,妈妈”的活动。,2012P&G celebrates its 175th Anniversary and looks towards the future to continue building brands that will touch and

8、improve the lives of billions of people around the world.,2012年宝洁公司庆祝成立175周年,看上去对未来继续打造品牌,将触摸和改善数十亿人的生活的世界各地的人们。,back,Procter and Gamble World Headquarters,50 Leadership Brands,which are among the worlds best known household names and which account for more than 90%of sales and profits.Leadership Br

9、ands include 25 Billion-Dollar Brands(each generating more than$1 billion in annual sales).P&G serves approximately 4.8 billion people around the world with its brands.Consistently one of the worlds top advertisers,investing$9.7 billion in FY 2013.,Size,Our Innovation Hubs We have dedicated innovati

10、on facilities on five continents in the U.S.,England,Switzerland,Brussels,and the recently announced end-to-end innovation hubs in Beijing and Singapore.,我们的创新中心我们有专门的创新设施五大洲在美国,英国,瑞士,布鲁塞尔,和最近宣布的端到端的创新中心在北京和新加坡。,Business Units,back,Our ProgramsOur Enablers,Environmental Sustainability,Social Respons

11、ibility,Employees,Stakeholders,Sustainability is about ensuring a better quality of life today,for people and our planet.,Sustainability,back,P&G focuses on five core strengths required to win in the consumer products industry.We are designed to lead in each of these areas.宝洁关注五个核心优势必须赢在消费品行业。我们的目的是

12、在这些领域的领先。,Core Strengths,back,Scope of Business,Head&ShouldersFor over 50 years,Head&Shoulders has provided millions of consumers with superior scalp care.,RejoiceRejoice has been the top-selling haircare brand in China for over 20 years.,CrestAs a trusted leader in oral health,Crest helps consumers

13、 maintain healthy,beautiful smilesfor life.,SafeguardEmpowering mothers over the world to protect their families health with trusted germ protection,day in and day out.,Oral-BThe Oral-B brand is a worldwide leader in the brushing market.,Prestobarba/BlueThe Prestobarba/Blue brand stands for trusted,

14、good value disposable razors that provide a smooth shave,helping consumers to look and feel more attractive.,TideFor over 60 years,Tide has been caring for the clothes of American families and helping to provide the everyday miracle of clean clothing.,ArielAriel helped to transform the world of wash

15、ing,and innovation has been a core part of its life ever since.,DuracellTrusted everywhere,Duracell has been meeting the power needs of people around the world for more than 40 years.,back,HUGO BOSS FragrancesHugo Boss Fragrances stand for living out ones ideas of success.,COVERGIRLFor fifty years,C

16、OVERGIRL has created must-have beauty products that bring out the best in women.,SK-IIFor more than 30 years,SK-II has touched the lives of millions of women around the world by helping them to“Live Clear”through the miracle of crystal clear skin and life.,back,TampaxTampax,a world leader in feminin

17、e protection,is dedicated to helping women live life on their own terms.,AlwaysSince its introduction in 1984,Always hasmade a womans period a more positive,happier experience.,back,P&G North American Baby Care has launched major upgrades across its entire line,with an expansion of Pampers Swaddlers

18、 through size 5,improved absorbency for Pampers and Luvs diapers across the entire line,and gentle cleaning for Pampers Sensitive Wipes.,Back,Purpose P&G will provide branded products and services of superior quality and value that improve the lives of the worlds consumers,now and for generations to come.As a result,consumers will reward us with leadership sales,profit and value creation,allowing our people,our shareholders and the communities in which we live and work to prosper.,目的宝洁公司将提供品牌高品质的产品和服务和价值,提高生活的世界上的消费者,现在和未来几代人。因此,消费者将会奖励我们领导销售、利润和价值创造,让我们的人民,我们的股东和社区在我们生活和工作的繁荣,The End,Thanks,