《考前串讲》PPT课件.ppt

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1、BE1,2考前串讲,1,1,VOB Final Revision on Business English(I,II)商务英语I，II考前复习串讲,Module 1-4，5-8By Nie WeiBFSU,BE1,2考前串讲,2,2,Outline,大家好！今晚的节目是商务英语课 I,II册的考前串讲，节目的内容主要包括：1。试题的结构、题型介绍及解题技巧1/.试题各部分构成、分值、答题时间2/.各题型具体介绍 3/.答题要领2。难题分析及答题要领1/.试题各部分的较难题型的分析2/.较难题型的答题要领/解题技巧3。复习技巧指导及复习方法建议 4。课程第1-8模块的主要内容及复习重点串讲复习要点

2、-围绕各单元要点介绍重要的商务知识、相关的重要词汇短语、语法知识 及语言技能 5.如何准备考试6.最后十分钟同学可提问,BE1,2考前串讲,3,3,本课程考核：2部分,1。20%形成性考核2。80%课程终结考试,BE1,2考前串讲,4,4,Test-taking Techniques 试题的结构、题型介绍及解题技巧,Business English 1,BE1,2考前串讲,5,5,Outline,Structure of the final exam 试题结构Guide to answer exam questions答题要领及解题技巧,BE1,2考前串讲,6,6,1.Final Exam S

3、tructure,试题结构,BE1,2考前串讲,7,7,1.1 Section I-Listening,BE1,2考前串讲,8,8,1.2 Section II,BE1,2考前串讲,9,9,1.3 Section III,BE1,2考前串讲,10,10,1.4 Section IV,BE1,2考前串讲,11,11,2.Guide to answer some exam questions,难题分析、答题要领、解题技巧,BE1,2考前串讲,12,12,Analysis of some exam questions,Section I:ListeningPart 3:Blank-fillingSe

4、ction II:Course content awarenessPart 3:Test on Business vocabulary and conceptsSection III:ReadingPart 3:Short-answer questionsSection IV:WritingTask 1:Putting parts of a letter/report in the correct order,BE1,2考前串讲,13,13,Section I:Listening,More errors occur here because it tests your integrated s

5、kills of listening,reading,vocabulary,grammar and writing rather than only listening.This kind of half dictation test is very much demanding.Listen more,read more and write more to improve the performance in this part.,Part 3:Fill in the blanks with one or two key words,BE1,2考前串讲,14,14,Section II:Co

6、urse content awareness,Part 3:Short answer questions(test on business vocabulary and concepts learned from the course book),More errors occur here because of poor revision work.Good revision of what we have learned from the texts is necessary.,BE1,2考前串讲,15,15,Section III:Reading,Part 3:Short-answer

7、questions,More errors occur here because your reading comprehension is weak and note-writing skill is weak.Read more to develop your language feelingEnlarge the scope of your business knowledgeLearn to write short answers.,BE1,2考前串讲,16,16,Section IV:Writing,Task 1:Putting parts of a letter/report in

8、 the correct order,More errors occur here because you havent mastered the necessary business writing formats yet.Review all the models of good business writingPractice the writing earnestly to make progress.,BE1,2考前串讲,17,17,Test-taking Techniques试题的结构、题型介绍、解题技巧,Business English 2,Business English 2,

9、BE1,2考前串讲,18,18,Outline,Structure of the final exam 试题结构Guide to answer exam questions难题分析、答题要领及解题技巧,BE1,2考前串讲,19,19,1.Final Exam Structure,试题结构,BE1,2考前串讲,20,20,1.1 Section I-Listening,BE1,2考前串讲,21,21,1.2 Section II,BE1,2考前串讲,22,22,1.3 Section III,BE1,2考前串讲,23,23,1.4 Section IV,BE1,2考前串讲,24,24,2.Gui

10、de to answer some exam questions,难题分析、答题要领、解题技巧,BE1,2考前串讲,25,25,Analysis of some exam questions,Section I:ListeningPart 3:Blank-fillingSection II:Course content awarenessPart 3:Test on Business vocabulary and conceptsSection III:ReadingPart 3:Short-answer questionsSection IV:WritingTask 1:Putting pa

11、rts of a letter/report in the correct order,BE1,2考前串讲,26,26,Section I:Listening,More errors occur here because it tests your integrated skills of listening,reading,vocabulary,grammar and writing rather than only listening.This kind of half dictation test is very much demanding.Listen more,read more

12、and write more to improve the performance in this part.,Part 3:Fill in the blanks with one or two key words,BE1,2考前串讲,27,27,Section II:Course content awareness,Part 3:Short answer questions(test on business vocabulary and concepts learned from the course book),More errors occur here because of poor

13、revision work.Good revision of what we have learned from the texts is necessary.,BE1,2考前串讲,28,28,Section III:Reading,Part 3:Short-answer questions,More errors occur here because your reading comprehension is weak and note-writing skill is weak.Read more to develop your language feelingEnlarge the sc

14、ope of your business knowledgeLearn to write short answers.,BE1,2考前串讲,29,29,Section IV:Writing,Task 1:Putting parts of a letter/report in the correct order,More errors occur here because you havent mastered the necessary business writing formats yet.Review all the models of good business writingPrac

15、tice the writing earnestly to make progress.,BE1,2考前串讲,30,30,总的学习/复习方法建议,两条主线：business content awareness+language skills三条保证/三”心”保证：静心时间保证 专心提高效率 用心注意学习方法 时间管理建议Time Management：集中+分散,BE1,2考前串讲,31,31,Business content awareness 商务知识:-ideas，concepts，business terms 商务基本概念-各种商务文书套路/模版diagrams,flow cartsL

16、anguage skills语言技能:词汇短语、句型、语法-重点+具体面-英语语言基础要扎实,复习技巧两条主线（“两手抓，两手硬”）,BE1,2考前串讲,32,32,Exam preparation具体复习技巧指导,Business English 1，2：如何备考、1-8模块的复习重点及主要内容串讲,BE1,2考前串讲,33,33,Outline,1。How to prepare for the final exam 如何备考2。Course objectives and focus课程第1-4，5-8模块的主要内容及复习重点串讲,BE1,2考前串讲,34,34,How to prepare

17、 for the final exam如何准备考试Business English I,II,BE1,2考前串讲,35,35,四样东西不离手,-书(含书尾glossary)+讲义ppt+8页蓝/粉色卡片+模拟题-挑重点吃透，具体面不漏,BE1,2考前串讲,36,36,General advice 挑重点吃透,Study module objectives again very carefullyReview units main points/focuses earnestly focal points,BE1,2考前串讲,37,37,As to each session,review:具体面

18、不漏,Activities ExtractsHeadlines,ideas,conceptsDefinitions,diagrams,flow cartsStructure relationshipsJargons,phrases,etcRemember:You dont have to read everything.Put an emphasis on the focal points!,课程总结-列表,1.课内商务知识;各单元重点-见后面介绍;2.课内Business Terms-自己总结;3.课内Key words and expressions-自己总结;4.课内Grammar+Se

19、ntence patterns-网院平台上的列表;5.课内Formats of Writing各种文书模版、套路、样例-自己总结;6.书上的兰/粉卡共8页目录,BE1,2考前串讲,39,39,Module,Unit,Activity,Instruction,Exercise,Feedback,Activity-based,Teacher-proof,Session,Course Introduction:Course structure,BE1,2考前串讲,40,40,商务英语I的课程目的、主要内容,增加商务英语的专业词汇；掌握英语语言在商务环境下的应用，提高口语交流能力；掌握商务策划书、财务

20、报告等商务文书的撰写；了解基本商务知识、掌握商务运作、管理知识和技能。课程内容本课程共包括4个模块(modules），每个模块包括4个单元，每个单元均由三个部分（sessions）构成，每个部分含有数个学习活 动（activities）。,BE1,2考前串讲,41,41,商务英语II的课程目的、主要内容,目的:增加商务英语的专业词汇；掌握英语语言在商务环境下的应用，提高口语交流能力；掌握职位说明、应聘简历、推荐信、会议纪要等商务文书的撰写；了解基本商务知识、掌握商务运作、管理知识和技能。课程内容本课程共包括4个模块（modules），每个模块包括4个单元，每个单元均由三个部分（sessions

21、)构成，每个部分含有数个学习活动（activities)。,BE1,2考前串讲,42,42,Course contents：,Book IModule 1 Change and the economyModule 2 The customerModule 3 FinanceModule 4 A new productBook IIModule 5 Responding to technologyModule 6 Recruiting new staffModule 7 Advertising and competitionModule 8 Selling the product,BE1,2考前

22、串讲,43,43,Course Introduction-Content,Companies and their operationsChanges and effects at work placesWays of workingCustomer service and feedbackQuality of products and TQMFinancial awareness and practiceMarket research and team spirit,Product promotionTechnology and companyThe Internet and changeRe

23、cruitmentCompetitionAdvertising BrandingSelling and caring for customers,BE1,2考前串讲,44,1-8模块的重点商务知识与技能,45,Mod 1-Change&Company 详细重点,Company Profiles:history,location,basic facts,responsibilities,change,flat/tall structures P5,Graph interpretation skills,cause and effect:P16-19,STEEP analysis:P22-23定义

24、，Key P48,Unit 3,Telecommuting-advantages+disadvantages P27;“change-adept”organizations:3Cs P25,Focal Points 详细重点,46,Mod 2-The customer 详细重点,47,Mod 3-Finance详细重点,48,Mod 4-A new product 详细重点,49,Mod 5-Responding to technology 详细重点,50,Mod 6 Recruiting new staff详细重点,Unit 2-writing covering letters:P79,11

25、2;selection techniques:P83-3种,详细重点,1,2,3,4,5,Unit 1-Job Descriptions:P65;Job advertisements:P71-72;Recruitment methods:P70-7条；Requesting&giving opinions:P71,Unit 2-Types of CVs:P74-3 types;,Unit 3-Types of References:P92-2 sorts:telephone+written references P93 format,Unit 3-Interview techniques:P88

26、,90,51,Mod 7-Advertising and competition 详细重点,Unit 2-7 Types of Market Research:P138,Unit 3-SWOT analysis,Unit 2-A SMART action plan:P144定义,Unit 1-Techniques for information gathering:P123-6种,52,Mod 8-Selling the product 详细重点,BE1,2考前串讲,53,1-8模块的主要内容要点,BE1,2考前串讲,54,54,Module 1 Change and the company

27、公司结构与经营,Objectives（目的）:Basic facts about a company and consider the way it has changed.Different ways organizations can be structured.Examples of successful productsFocus（重点）:Companies and their operation：org.structureChanges and their effects at work placesWays of working,BE1,2考前串讲,55,55,第一模块：Chang

28、e and the company 公司结构与经营,第一单元：How Companies Operate英国一家工程公司的概况与经历的变化、各种各样的公司组织结构和一些成功的产品范例。第二单元：Responding to Change讲述变化对人的影响、产品销售的发展趋势以及商业机构在全球的经营情况。第三单元：Ways of Working介绍科技发展给工作模式带来的改变；介绍工作规章。第四单元：Pronunciation and Review语音与总结。,BE1,2考前串讲,56,56,Module One:Outline,Unit 1:How companies operateStruct

29、ure of the organizationLanguage for describing company structure and personal responsibilities Development of successful productsUnit 2:Responding to changesThe effect of changes on individualsThe global marketNew ways of buying and selling,using the latest technologyLanguage for describing trends a

30、nd changes in themUnit 3:Ways of workingDifferent work patternsEffects of technology on working places(the trend towards working from home)Regulations associated with the workplacesLanguage for describing regulations,BE1,2考前串讲,57,57,A checklist of Module 1:,We have talked about companies/organizatio

31、ns to get some general information.We have learned how to talk about our organizational structure and responsibilities.We have practiced talking about products or service-products of companies/organizations/enterprisers.4 We have talked about the changes that have happened to us at our work places i

32、n the recent year,in comparison with the past,and the positive and negative effects on us.,BE1,2考前串讲,58,58,A checklist of Module 1:,5.We have interpreted graphs and described trends/general patterns or tendencies in market places.6.We have talked about how our companies operate in internal and globa

33、l markets by using the STEEP analysis.7.We have practiced note-taking skill and talking about some key disadvantages of telecommuting.8.We have practiced expressing obligations and giving advice by discussing the Chinese income tax laws.9.We have practiced describing possible future situations by us

34、ing“if sth happens,sb will do sth”or“unless sth happens,sb wont do sth”.,BE1,2考前串讲,59,59,Module 2 The customer客户服务,Objectives（目的）:Different ways organizations can provide efficient services to their customersVarious aspects of customer service and the ways in which organizations can get feedback fro

35、m their customersConcept of Total Quality ManagementFocus（重点）:Customer service and feedbackQuality of products and TQM,BE1,2考前串讲,60,60,第二模块：The customer 客户服务,第一单元：Customer Service 介绍公司提高服务的方法；讲述公司通过新闻发布客服政策及向员工解释客服政策的方法。第二单元：Customer Feedback介绍公司面对面、电话、问卷调查采访客户对公司服务意见的方法。第三单元:Total Quality Managemen

36、t介绍全质量管理（TQM）方法、参与管理的人员的职责以及实施全质量管理的办法。第四单元:Pronunciation and Review语音与总结。,BE1,2考前串讲,61,61,Module Two:An overviewOutline:,Unit 1:Customer serviceWays in which an organization can improve its service to customersHow it can explain its customer service policy both to its staff and to the public at lar

37、geStudying language used in an action plan and in briefing sessionsUnit 2:Customer feedbackWays in which an organization can find out what its customers think of its productsFocusing on the language used in interviews and on the telephoneStudying written questionnairesUnit 3:Total Quality Management

38、 Understanding Total Quality ManagementStudying an approach to managing staff,BE1,2考前串讲,62,62,A checklist of Module 2:,1.We have learned the importance of knowing customer needs,wants and expectations and how to complete an action plan.2.We have studied how a company can express its customer service

39、 policy in a press release(新闻发布会).3.We have analyzed companys mission statements and studied a memo about an initiative in customer service.4.We have learned how to interview customers about what they think about our products or services.5.We have studied different kinds of opinion surveys and got t

40、o know how a company can get feedback from customers by interviewing them on the telephone.,BE1,2考前串讲,63,63,A checklist of Module 2:,6.We have studied questionnaires for collecting customer feedback and read some introductory information about a company.7.We have learned the concept of Total Quality

41、 Management(TQM)and understood how a company approaches TQM and measures quality.8.We have some further readings about TQM and got to understand its principles more profoundly.We have studied“people management”:how an organization releases the full potential of its people to improve its business con

42、tinuously.,BE1,2考前串讲,64,64,Module 3 Finance 财务管理,Objectives（目的）:Basic practical questions behind company finance.How finance works in the context of a successful company.How to prepare a business plan for a business of your own.Focus（重点）:Financial awareness and practice（学习重点：看懂3张表，会做第一张表-现金流量表、损益表、资

43、产负债表）How to prepare a business plan,BE1,2考前串讲,65,65,第三模块：Finance 财务管理,第一单元：Financial Awareness介绍财务知识对管理者的重要性；讲述现金流问题与业务失败的原因；介绍损益帐户。第二单元：Finance in Practice介绍Stagecoach Holdings plc公司的财务管理状况、该公司业务成功与失败的事例及原因分析；要求学习者学会演示财务状况。-能看懂现金流量表、损益表、资产负债表第三单元:Setting up in Business介绍成功设立自己的企业需要的基本素质、建议方法、商业策划、风

44、险评估、失败分析、商业贷款等。第四单元:Pronunciation and Review语音与总结。,BE1,2考前串讲,66,66,Module Three:An overview,Outline:Unit 1:Financial awarenessFinance-the basicsCash-flow problemsThe profit and loss accountUnit 2:Finance in practiceStagecoach-the backgroundBusiness success and failure at StagecoachGiving a financial

45、 presentationUnit 3:Setting up in businessThe business plan:what you need for successPlanning and risk assessmentFailure,cash-flow problems and starting again,BE1,2考前串讲,67,67,A checklist of objectives of Module 3:,We have accomplished the following objectives:We have analyzed the role of finance for

46、 managers today.We have studied the importance of cash flow and the reasons for business failures.We have learned another financial document:the profit and loss account or income statement.We have studied the case of Stagecoach Holdings plc:its history,people,recent financial performance and have re

47、ad about financial performances and future plans.We have analyzed the reasons why Stagecoach has been successful and looked at some of the problems that Stagecoach has had to overcome.,BE1,2考前串讲,68,68,A checklist of objectives of Module 3:,6.We have got to know the importance of planning for compani

48、es.7.We have studied personal qualities needed to run our own business and read a leaflet giving advice to people who want to set up a business.8.We have studied the structure/layout of a business plan and the things that should be included in the plan.9.We have developed a simple business plan for

49、a new company and taken it to the bank manager to ask for a loan to start a new business.,BE1,2考前串讲,69,69,Module 4 A new product 新产品开发,Objectives（目的）:Market research on new product development.How to organize teams to work on product development projects.How to promote your productsFocus（重点）:Market

50、research and team spirit（学习重点：市场调查及市场调查报告、团队精神）,BE1,2考前串讲,70,70,第四模块：A new product 新产品开发,第一单元：What Do People Want?介绍进行市场调查、产品比较以及撰写市场调查报告的方法。第二单元：Team Spirit介绍团队合作的重要性、召开电话会议的方法、分派任务的方法和团队领导者的重要作用。第三单元:Promoting Your Team介绍市场推广手段、产品开发和推广办法和推广活动。第四单元:Pronunciation and Review 语音与总结。,BE1,2考前串讲,71,71,Mo