全球化的利弊.doc
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1、Globalization is a new term that has found a significant place in the lives of the people. By globalization, we mean shedding down the walls of distrust and the barriers of suspicion in between countries, to make a bridge where ideas and beliefs can cross the borders. Though globalization today prim
2、arily covers the economical side, the impact is not limited to the economy only. It actually affects every aspect of life, like cultural, social, psychological and of course, political. While globalization is seen as a sign of a hopeful future by some, there are others who believe that it can cause
3、tremendous disaster for the world economy. Read on to find the pros and cons of globalization.Pros Of Globalization With globalization, there is a global market for companies to trade their products and a wider range of options for people, to choose from among the products of different nations. Deve
4、loping countries benefit a lot from globalization, as there is a sound flow of money and thus, a decrease in the currency difference. To meet the increasing demands that follow globalization, there is an increase in the production sector. This gives loads of options to the manufacturers as well. Com
5、petition keeps prices relatively low, and as a result, inflation is less likely to occur. The focus is diverted and segregated among all the nations. No country remains the single power head; instead there are compartmentalized power sectors. The decisions at higher levels are meant for the people a
6、t large. Communication among the countries is on the rise, which allows for better understanding and broader vision. As communication increases amongst two countries, there is interchange of cultures as well. We get to know more about the others cultural preferences. As we feed to each others financ
7、ial needs, the ecological imbalance is also meted out. Governments of countries show concern about each other. Cons Of Globalization Globalization is causing Europeans to lose their jobs as work is being outsourced to the Asian countries. The cost of labor in the Asian countries is low as compared t
8、o other countries. The high rate of profit for the companies, in Asia, has resulted in a pressure on the employed Europeans, who are always under the threat of the business being outsourced. Companies are as opening their counterparts in other countries. This results in transferring the quality of t
9、heir product to other countries, thereby increasing the chances of depreciation in terms of quality. There are experts who believe that globalization is the cause for the invasion of communicable diseases and social degeneration in countries.The threat that the corporates would rule the world is on
10、high, as there is a lot of money invested by them. It is often argued that poor countries are exploited by the richer countries where the work force is taken advantage of and low wages are implemented. Simply put, globalization is an ongoing process of integration of regional economies into global n
11、etwork of communication and execution. Let me explain this a bit. Assume that you are a mango farmer in India and you grow very good qualitymangoes over there. Obviously, your fruit is highly appreciated in India, but you also know that you shall get a better value in US. So the network of communica
12、tion and execution that allows you to sell your fruit in US is basically, the phenomenon of globalization. (At least the Indian farmer is happy about advantages of globalization in India, he is earning a quick buck.) The advantages and disadvantages ofglobalization in India and other developing coun
13、tries are very profound. Read more on advantages of globalization. Instead of giving a few pointers here and a few pointers there, explanation on these concepts should do more justice to the subject. Have a look at the followingAdvantages and Disadvantages of Global MarketingThere has to be operatio
14、nal differences between various companies in different countries. What I mean to say is, a car manufacturer of UK will manufacture a car with a different operation than a car manufacturer in Italy (for example Jaguar and Ferrari). Both are trying to take advantage of the operational difference that
15、they have between them. And both companies are trying to sell a car in America for a greater value. So if you want your product to have an appeal on a global scale, then obviously, marketing on a global scale is required. Lower Marketing Costs: If you are to considerlump-some cost then, yes, it is h
16、igh, but the samecost even goes even higher if the company has tomarket a product differently in every country that itis selling. Global Scope: Scope of this kind of marketing is solarge that it becomes a unique experience. Brand image Consistency: Global marketing allowsyou to have a consistent ima
17、ge in every region thatyou choose to market. Quick and Efficient Use of Ideas: A global entity isable to use a marketing idea and mould it into astrategy to implement on a global scale. Uniformity in Marketing Practices: A global entity cankeep some degree of uniformity in marketing throughout the w
18、orld. Inconsistency in Consumer Needs: American consumerwill be different from the South African. Globalmarketing should be able to address that. Consumer Response Inconsistency: Consumer in onecountry may react differently than a consumer inanother country. Country Specific Brand and Product: A Jap
19、anese mightlike a product to have a traditional touch, where as anAmerican might like to add a retro modern look to it.In this case, a global strategy is difficult to device. The Laws of the Land Have to be Considered: Originalcompany policies may be according to the laws ofhome countries. The overs
20、eas laws may beconflicting in these policies. Infrastructural Differences: Infrastructure may behampering the process in one country andaccelerating in another. Global strategy cannot beconsistent in such a scenario.Advantages and Disadvantages of Globalization in Developing CountriesOverall globali
21、zation has been a big boon for the developing countries, but there are a few who say that it has been a curse. Let us take a look at both these aspects of globalization. GDP Increase: If the statistics are any indication, GDPof the developing countries have increased twice asmuch as before. Percapit
22、a Income Increase: The wealth has had atrickling effect on the poor. The average income hasincreased to thrice as much. Unemployment is Reduced: This fact is quite evidentwhen you look at countries like India and China. Education has Increased: Globalization has been acatalyst to the jobs that requi
23、re higher skill set. Thisdemand allowed people to gain higher education. Competition on Even Platform: The companies allaround the world are competing on a single globalplatform. This allows better options to consumers. Uneven Distribution of Wealth: Wealth is stillconcentrated in the hands of a few
24、 individuals and acommon man in a developing country is yet to seeany major benefits of globalization. Income Gap Between Developed and DevelopingCountries: Wealth of developed countries continuesto grow twice as much as the developing world. Different Wage Standards for Developing Countries: Atechn
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