lv的英文介绍课件.ppt

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1、,IntroductionFounderDevelopment FieldsBrands,Louis Vuitton, sometimes shortened to LV, a French luxury fashion and leather goods brand. All of its products exhibit the eponymous LV initials. Louis Vuitton has no discount-sales or duty free stores. LV is also one of the oldest fashion houses in the w

2、orld, started in 1854. It sells its products strictly only through its retail stores, small boutiques in high-end department stores. Internationally renowned and highly regarded for name recognition in the fashion world, as a result, LV has become one of the most counterfeited luxury brands in the w

3、orld. 路易威登 ，有时缩写为LV， 是法国一个高级时装和皮革制品牌，它的 所有产品都标记了路易威登的首字母（LV）。同时，路易威登从不打折销售，也没有免税的店面。路易威登还是世界上历史最悠久的时装公司，1854年创办该公司。路易威登只通过自己的零售店，高档百货公司中的小型精品店以及网络进行销售。由于路易威登在国际上享有盛誉，它也成为目前奢侈品行业被仿造最多得品牌之一。,Louis Vuitton, a trunk-maker in Paris since 1854, became a legend in the art of travel by creating luggage, bag

4、s and accessories as innovative as they were elegant and practical. A century and a half later, the legend lives on. Strengthened by its international renown, the legend is embodied by the Monogram canvas, which has enjoyed unrivalled success since 1896 and played a starring role in the development

5、of modern luxury. Innovation shapes the story of Louis Vuitton.,Development,LV founder Louis Vuitton was born in 1821 in Franche-Comte Province, in eastern France.In 1837, 16-year-old Louis Vuitton left his home and went to Paris .In 1852, Napoleon ascended the throne, he was elected the Queen manua

6、l labor. After that ,he got involved into high society.In 1854, he created a revolutionary flat-top leather case, and opened the first shop in Paris.,In 1871, he opened a new store at the Scribe Avenue.In 1875, he opened a store in the center of London.In 1896, Louis Vuittons son George use flower p

7、attern and Letter L&V , designed the monogram printed on canvas styles.In 1914, his shop finally became the worlds largest travel leather goods shop in Champs Elysees in Paris, No.70,In 1992, Louis Vuitton first landing in China, opened its first store in Beijing Wang peninsulai of mainland area.In

8、February 1998, the Louis Vuitton flagship store first opened in Paris, then the second one opened in London. The same year in August and September, the third and fourth flagship store were opened in Osaka, Japan and New York, America.In 2008, this year is the 150th anniversary of the establishment ,

9、 two large suitcases on a special shelf on both sides in this building. Its stunning.,Five Fields,1、葡萄酒及烈酒 (Wines & Spirits),2、时装及皮革制品 (Fashion & Leather Goods),3、水及化妆品 (Perfumes & Cosmetics),4、钟表及珠宝 (Watches & Jewelry),5、精品零售 (Selecti ve Retailing),brands,护肤品牌：Guerlain(娇兰)、ChristianDior(迪奥)、纪梵希(Giv

10、enchy)、DomPerignon(唐-裴利农)、Bliss、CLARINS(娇韵诗) 彩妆品牌：Makeupforever(浮生若梦)、beneflt、Cosmetics、AcquadiParma、Fresh、SEPHORA(丝芙兰) 香水品牌：KENZO(高田贤三)，fendi(芬迪)，Celine(赛琳)、LOEWE、DOLCE&GABBANA(杜嘉班纳)、CHAUMET(舒维)、CalvinKlein(CK)、ChristianLacroi,Continually expanding, Louis Vuitton today boasts 13 production workshop

11、s, an international logistics center, more than 300 exclusive shops in 50 countries and employs 9,500 people throughout the world, 60% of whom are based outside France.随着业务的不断扩张，今天的Louis Vuitton已拥有13个生产车间和一个国际物流中心，在全世界50个国家拥有300多家专卖店及9500多名员工，其中60%位于法国境外。,真品鉴别,真皮纹理四叶花的颜色和构成五金件,真品鉴别,序列号,LV-奢侈品帝国里真正的王者,thank you,