《商务英语》PPT课件.ppt

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1、Welcome to Business English Class!,Arrangement,Self-introductionIntroduction to the CourseTodays Content,Self-introduction,Name : Tim 苟亚军（Gou Yajun）Email: ,Academic writings & works:,1.Business negotiations in intercultural communication2.A comparative study of English and Chinese thematic structure

2、s3.A tentative discussion of effective approaches to the teaching of English writing,4.Cultural untranslatibility5.A comparative study of English and Chinese transferred epithetsCourses: Business English WritingBusiness English SpeakingTourism EnglishTourism English Translation,Course introduction,B

3、usiness English = English + BusinessEnglish: language knowledge and communicating skills (reading, writing, listening, speaking and translation)Business: management, trading, finance, stock & exchange, business culture and tourism, ,Teaching Plan This course will cost 48 periods(4 periods per week),

4、 and centers around Business English to conduct all sorts of activities, including listening, speaking, reading, writing, translation to polish up your overall abilities in Business English.,My expectation,good attitudeactive interactionexcellent assignment,Constitution of the final score: Being act

5、ive & attentive & cooperative (Class performance) +Attendance+ Assignments(30%)score in the final examination(70%),What should you do in class? Full attention to class,2nd languageto do business,I cannot keep awake,What should you do in class?,Full involvement,Body here, Mind there,Group Discussion

6、Heated Discussion,Some English study websites, ,http:/,Business websites,福布斯 http:/ http:/ 商业周刊 http:/ 商业周刊中文版 http:/ 哈佛商业评论 http:/ 经济学家 http:/ 世界权威经济杂志） 企业家 http:/ （美国最受欢迎的商业杂志） 红鲱鱼 http:/ （美国最受欢迎的商业杂志）,时代周刊 http:/ 新闻周刊 http:/ 全美广播电台 http:/www.npr.org/ CNN http:/ ABC http:/ Fox http:/,Ha ha, DHU he

7、lps me a lot!,I hope you would say upon graduation,Hum, Does help a lot,Great!,Gain my MBA degree,Introduce yourself!First in groups, then to classExtended family,Personal informationEmployed in which line of business, Business and industry profileJob responsibilities/titleWhy to pursue MBACareer pl

8、an,Roll-calling,Now, lets talk business/go down to business/ get down to business. 言归正传。,Unit 1 Communication,GlossaryP.156,Writing task (20mins),What is your companys newest or most successful product or service? Tell people why they should buy it. Try to communicate your ideas as clearly as possib

9、le.Or why to pursue MBA studies.,Video Qs,In job interviews youre expected to communicate your ideas as clearly as possible. Now you will watch three videos about job interviews. After watching, answer the Qs:1. Based on the advantages & disadvantages of each candidate, who is most likely to get the

10、 job he/she applies for? Why? 2. Do you have suggestions to make a successful job interview?Business attire,Assignment,Prepare for a presentation/role play/interview/discussion!,Topic: Companies,It may be your own company or other prestigious companies you know about.Company historyFounder, CEOBusin

11、ess and industry profileMain customersDescription of products/servicesLocations (branches, factories, etc.)Size (number of employees/turnover)Main strengths,Expressions to use,The introduction: Id like to tell you about Ordering information: Ill begin/start with Now lets move on to (turn to )Checkin

12、g understanding: Is that clear? Are you with me? Ok so far?Finishing: Are there any questions? Thank you very much.,How to do presentation,Prepare!Demonstrate enthusiasm, but dont be overemotional.Use visual aids.Hit the highlights; focus on the details later.Keep your presentation “crisp” several major points. Avoid overloading your audience with too many technological jargons.Be prepared (with details) for questions your audience are likely to ask.,