体验商务英语综合教程2单词.ppt
Business Terms,Unit One,1.multinational2.finance 3.management 4.administration and personnel5.research and development6.career opportunity7.career move8.career break9.career plan 10.get the sack 11.a nine-to-five job12.work anti-social hours13.flexitime14.bonus15.subsidiary 16.staff turnover17.vacancy18.sales revenue19.recruitment 20.pension,1.跨国公司2.金融3.管理4.行政管理与人事处5.研究与发展6.就业机遇7.职业变动8.职业暂休9.职业规划10.被解雇11.朝九晚五的工作12.反社会的工作时间13.弹性工作时间14.奖金15.子公司16.人员更替比例17.（职位)空缺18.销售收入19.招聘20.养老金,Unit Two,1.get a full refund 2.a bookshop chain3.delivery4.accommodation5.bargain 6.credit card details7.cooling-off period 8.Money back guarantee9.Method of payment10.Interest-free credit11.bricks-and-mortar12.out of stock13.the high street14.designer clothes15.dual pricing16.package holiday17.margin18.make an offer19.negotiating tips20.reach agreement,1.得到全额退款2.连锁书店3.运送4.食宿5.讨价还价6.信用卡详细资料7.冷静期8.退款保证9.支付方式10.无息信贷11.(有厂房和店铺的)公司，商店12.缺货13.商业街14.品牌服装15.双重价格16.全包价旅游17.利润空间18.出价19.谈判忠告20.达成协议,Unit Three,1.share price2.workforce3.market share 4.head office5.potential6.go public7.manufacturer8.staff morale9.customer service10.cash flow11.performance-based bonus12.supplier13.subsidiary14.user-friendly15.retailing16.a family-owned petitor20.to buy out,1.股票价格2.职工总数，劳动力3.市场份额4.总公司5.潜能6.（公司）上市7.生产商8.员工士气9.客服10.现金流量11.业绩奖金12.供应商13.子公司14.容易操作的15.零售16.家族企业17.净利润18.资产19.竞争者20.买下某人公司的股份,Unit Seven,1.market research 市场调查2.market segment 市场细分人群3.market share 市场份额4.consumer behavior消费者行为5.consumer profile消费者档案6.consumer goods 购买商品7.product launch 产品发布8.product lifecycle产品生命周期9.product range 产品范围10.sales figure销售数据11.sales forecast销售预期12.sales target销售目标13.advertising campaign广告活动，广告战14.advertising budget广告预算15.advertising agency广告公司16.distribution channel分销渠道17.marketing mix营销组合18.corporate image 公司形象19.product placement 植入式广告 20.sponsorship赞助,Unit Nine,1.delegate2.deputy3.regular meeting4.finance director5.marketing strategy6.profit sharing7.joint venture8.multinational9.globalization10.cultural difference11.entertain12.off-duty13.motivation14.leaflet15.sponsor16.customer loyalty17.credibility18.coalition19.follow-up20.over-deliver,1.授权2.副职,副手3.例会4.财务总监5.营销策略6.分红制7.合资企业8.跨国公司9.全球化10.文化差异11.招待,款待12.不当班13.动机14.传单，宣传小册子15.赞助商16.顾客忠诚度17.可信性18.联合，结合19.跟进20.超出预期完成,Unit Twelve,1.top-selling 2.product test3.trademark 4.footwear5.regional manager6.satellite navigation system7.retailer8.manufacturer9.material supplier10.soft drinks11.product innovation12.measure13.chart 14.questionnaire 15.household goods 16.customer satisfaction17.customer survey18.dimensions19.electronic goods20.originality,1.最畅销的2.产品测试3.商标4.鞋类5.区域经理6.卫星导航系统7.零售商8.制造商9.材料供应商10.软饮料11.产品改良12.测量13.图表14.问卷调查表15.日用商品16.顾客满意度17.客户调查18.尺寸19.电子产品20.原创性,
