体彩中心上半工作总结.doc

体彩中心2012年上半年工作总结在市局和省中心的领导下，中心2012年上半年较好地完成了各项任务。上半年完成销售2748万元，完成上半年任务的95%，完成进度位列全省第三，市场份额位列全省第二。经过努力，上半年建成15个标准店。现总结如下：一、彩票销售工作针对销售任务，采取了如下营销措施：1、电彩方面。一是及时出台大乐透、排列3网点奖励措 施；二是结合大乐透上市5周年，开展针对彩民“1注彩票3次兑奖”措施，同时开展网点销量增长奖励。五周年期间，完成大乐透销售140.75万元，完成任务率全省第一；三是竞彩方面，主要是抓住普及日和欧洲锦标赛契机，较好地完成了目标任务。2、即开方面。一是上半年一直实行网点即开奖励措施；二是针对新票“幸运星”上市，开展20元新票活动。20元票期间完成销售72.3万元，完成率107.39%，全省排名第五；三是利用元旦、春节、顺安庙会、“五?一”节开展即开卖场活动。3、培训方面。上半年共开展网点培训30余次。二、专营店建设工作标准店建设是今年分中心的重点工作之一。分中心认真准备，成立了以分管彩票的市局调研员江钊为组长的领导小组。领导小组精心组织，先后进行了网点动员、招标建设、工程监控、项目验收等一系列工作。经过一段时间运作，上半年已经建成15个标准店。三、分中心管理工作分中心管理工作是实现票事业可持续性发展的重要工作，我中心一直高度重视。1、完善绩效考核制度。分中心年初制定了一系列有关绩效考核的文件，上半年严格执行并初见成效。2、坚持例会制度。3、坚持内部学习制服。4、开展“过堂会”与“过堂会回头看”四、宣传工作宣传工作是所有行业都非常重要的工作，体彩中心一直非常重视。1、体彩乐园专版49期2、稿件宣传：上半年在国家、省、市刊物刊登稿件43篇3、体彩信息：上半年在国家总局、省局、政府信息网发布体彩信息17篇4、广播电台宣传5、网点宣传6、网络宣传五、顺利召开2012年度全市彩票工作会议六、下半年工作计划1、销售工作继续加强，确保完成年度任务。2、继续加强标准店建设，力争完成标准店任务。3、继续加强内部管理工作，下半年将成立分中心班子。4、继续加大体彩宣传力度，提高彩票的品牌效应。5、领导交办的其他工作。分中心二0一二年七月十二日hI92tgKQcWA3PtGshLs50cLmTWN60eo8Wgqv7XAv2OHUm32WGeaUwYDIAWGMeR4I30kA1DkaGhn3XtKknBYCUDxqA7FHYi2CHhI92tgKQcWA3PtGZ7R4I30kA1DkaGtgKQcWA3P 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