英语演讲全球化课件.ppt
culture challenge,-when Chinese meet the West,GROUP 1Ocean University of China,1,学习课件,Content,Part 1 Western Culture in China,Part 2 When Chinese Culture goes out,Part 3 Opinions&Summarization,2,学习课件,Part 1 Western Culture in China,With the Chinese reform andopening-uppolicys beingcarriedout for 30 years,moreand moreexotics go into Chinese dailylife.Nowadays,the Chinese seemsusedto live with the varieties ofwestern goods,3,学习课件,Western culture in China,Western food,Western customs,4,学习课件,1.Western food,So,lets see some trademarks firstly.,5,学习课件,6,学习课件,7,学习课件,8,学习课件,KFCMacdonaldSubwayPizzaHutstarbucks.,=?,9,学习课件,10,学习课件,They are so popular in todays ChinaBut,what on earth do they bring to us?,delicious,fashion,enjoyment,convenience,vanity,11,学习课件,One point we should get is that they can absolutly not bring us-,health.,12,学习课件,hamburger fried chicken French fries.this kind of food is called junk inthose country where they come from.,13,学习课件,Lets see how the foreign country have done?,英国:2004年11月15日英国政府发布公共卫生白皮书,禁止电视台在晚6时到9时的黄金时段播放“垃圾食品”的广告。泰国:泰国卫生部2004年6月18日发起“弃绝垃圾食品”宣传活动,号召青少年拒绝“洋快餐”与膨化食品,从小对自己的健康负责。美国:2005年美国农业部副部长说:美国2474岁的成年人中,有65%体重超重,其中半数为肥胖患者。律师、营养学家、医学家和公众一致认为,快餐业应该对当前美国人民的健康状况承担重要责任!法国:在法国常常会见到一些志愿者在肯德基、麦当劳餐店门口劝阻他人不要消费“垃圾食品”,此类活动得到政府的有力支持。以色列:以色列每年专门设有“反麦当劳日”。.,14,学习课件,It seems that chinese are very keen on these foodwe might often hear this kind of dialogue in China below.,S:Mum,i want to have chickens in KFCM:If you get good marks at this exams,i will buy the chickens as much as you can eat.,15,学习课件,2.western customs in China,One typical example is Christmas Day.what Chinese usually do during the festival?,you know it,16,学习课件,有图有真相.,17,学习课件,More and more young people choose tobe romantic at 2.14 Valentines Day.but more and more people forget theTanabata festival on the seventhevening of the seventh moon inlunar calendar.,18,学习课件,pk,some people say:,19,学习课件,20,学习课件,When Chinese Culture goes out,Chinese culture,Made in China,21,学习课件,1.Chinese culture,Globalization today,western culturecome into China,andat the same timethe Chinese are also infulencing todaysworld.More and more foreigners know about the Chinese and Chinese food.,22,学习课件,More than 300 Confucius Institute all over the world,23,学习课件,Chinese writting,24,学习课件,Chinese Kangfu,25,学习课件,Chinese Dressing,26,学习课件,2.Made in China,China seems to be the world factory,Made in China 没定拆哪,27,学习课件,Opinions&Summarization,28,学习课件,So many young people go in for westerngoods,this phenomenon reflects several changes in Chinese peoples deep inside.first of all,with the reform and open up moving smoothly,Chinese have a deep understanding of the west countries advancement.Some people think western lifestyle stand for elegance and modern.so the imitative lifestyle comes.Second,Consistency(从众心理)makes this phenomenon deep and extensive rapidly.Last but not least,the authoritys wrong policies leaded a catastrophe of Chinese tranditional culture,as a result,people living in the present age have not been familiar with some typical confucianist thesis.,our conclusion,29,学习课件,With the globalization today,all kinds of cuture cometogether,its no wonder come out the culture collision.whatwe should do is not all excluding and all excepting.when we except the foreign things,one point should behold is that protect our traditional culture well.,30,学习课件,i hope this kind of comical scandels nevel happen in China,Starbucks&The Imperial Palace,31,学习课件,Thanks a lot,2011.3.30,32,学习课件,