Industrial design in the fashion and taste工艺设计专业英语论文.doc
Industrial design in the fashion and taste Abstract This paper explained the industrial design in the fashion and taste, is a modern industrial design, new thinking, new ideas. To multi-dimensional perspective from industrial design and fashion and personality, fashion and culture, national Culture and modern cultural point of view put forward in fashion is the driving force of industrial design, and should emphasize the need to pay more attention to industrial design products, and consumer sentiment psychological needs. Keywords: Fashion Technology America Material Culture and delight of America First, the charm of fashion 1. Fashion and popular 'Fashion' is the word it is now very popular, and its English as fashion, fashion appears to have become a common practice today. Fashion is the first in a specific period of time there are a few experiments, pre-view will then acknowledge and follow the example of the community way of life. Simply put, fashion is 'time' and 'advocate' in the sum. In this very simplified sense, fashion is a short time some people advocate life. This style involves all aspects of life, such as: dress, diet, behavior, housing, and even emotional expression and modes of thinking and so on. The pursuit of fashion is an 'art'. Imitation, conformity is only 'early stage', and its state to be attained from the wave of wave of fashion trends in the analytic and extracted its essence and true meaning, and thus enrich their own aesthetic and taste. Fashion is a pleasure to bring people's feelings and elegant, pure, extraordinary wonderful feeling, it gives people a different temperament and charm, can reflect the extraordinary quality of life. It has demonstrated an exquisite interpretation of the full personality. 2. Personalization is a symbol of fashion In our Information age, the public's demand for the product design presents a diversified trend, designers struggling to find quality products on behalf of their design, they began to try to express their unique product design, individuality. Thus, in the din of popular thought, people began to stress the product personalization and personal style, and in order to meet the public this demand, personalized products are constantly emerging, and in different historical periods show different artistic styles. 1890 personalized products TVs, personalized products in 1876 cars, the late 20th century personalized product concept car, the 2001 Concorde personalized products are all designed to meet the public demand and presents a different artistic styles of the perfect performance. 2, fashion and culture 1. The strange and beautiful culture Cultural center is its people. Culture itself Development may progress to design their own development or whatever, there is an evaluation criteria and where to development issues, namely, the development of the ultimate value of the problem. Design activities is the 'human beings have purpose for the future of creative mental activities', which is creating a new way of life. However, not designed to create a vacuum, any changes in lifestyle have a deep-seated ideological and spiritual factors, in this spirit comes from people's practice and decided to man's self-recognition. The people's pursuit of the spirit embodied in the creation, by the people's desire for material embodied in the rich culture and the arts, a unique form of rational means, which is the phenomenon of cultural development in the design of the specific roles of its finest expression. Everyone has their own nation, every nation has its own culture, therefore, the design will have a strong color and culture means. Nature worship is the main features of the ancient culture, while the specific form of nature worship it reflects the different ancient cultures, it makes the field of human achievement in the production gained a clearer self-awareness, has helped people to use and transform the nature to become established on Self-conscious behavior on the basis of cognition. For example: Hu superior design of the 'bamboo tableware West' use of China's bamboo as a material to create beautiful western-style tableware, perfectly realized the integration of Chinese and Western culture and communication. 'Objects of cultural legacy in its exclusive traces of space and time'. The physical and chemical forms of objects belonging to the material and cultural level, while the concept behind the objects and their meaning is the meaning of the spiritual dimension of culture. In a sense, the material aspects of cultural and spiritual dimensions are indispensable, which together constitute the full meaning of culture. 2. Modern culture blowout The industrial revolution, human society has entered a period of accelerated development. Steam engine, internal combustion engines, electric . . human exploration of the physical world by leaps and bounds, against nature, into the victory over the continuous deepening of human hasty self-judgment, mankind is like to dominate the natural world itself. South Korean designer Kim Yong-one pointed out: product design competition, we all want to create a unique, and unique cultural heritage is a source of inspiration. Implicit application of Korean culture and selling cars, apparently in order to gain market support. 'Hyundai and Kia' car, in 1999, selling only 80 million units, while the introduction of a new generation of pay attention to the car design philosophy, after 2005, but hit a 3.75 million sales success. Japanese designer's keen sensibility to capture the design inspiration from the spiritual level, design clean and simple lines, practical first, represents the fusion of the Japanese life and culture and modern Western-style ideas. 3. Culture and passion flicker In the corporate culture, the design has also become a social and cultural activities, and in the cultural interpretation of such activities in a special light and passion. Corporate culture in a company formed in a certain cultural beliefs and historical traditions, it has shared values, ethics and life information, it is a combination of internal forces united in a common guiding principles and philosophy under the convergence to a common direction combination. Enterprise culture is the spirit of product, an entrepreneurial spirit is the soul of enterprise culture, corporate culture should reflect the material product as the carrier. Thus, the interpretation of enterprise products to corporate culture, corporate culture to enrich the content of the product and the product formed between corporate culture interaction effects of each other manifestation of mutually reinforcing. Third, the driving force of fashion 1. Eternal power Culture is the historical practice of human society in the process of creation of material wealth and spiritual wealth, the sum of the essence of culture manifested in the creation, it is the formation of a common style and mentality. Looking at the impact of foreign culture on the design, we can see Germany in its longer than the speculative, theoretical thinking and national identity under the influence of the introduction of arts and crafts ideas immediately after the arts and crafts and rationalization and order of linking, and promoted The logic of industrial design, and rational and systematic style of the production; and the United States has always shown a prodigal 'very rich young man' and 'upstart' image; Italy has a long tradition and rich cultural history of the art complex, they will product design into the nation's culture and philosophy, so that the whole design and construction in the philosophical interpretation of life, so that the design through product conveys the meaning of a culture and philosophy. 2. The magic of technology, Natural Science in large machines in the application is here specific to the 'technology', which is different from traditional manual techniques, so this' technology, the United States' mainly refers to technologies used to produce machine-building industry's' America ', and' technology the United States' material pattern is produced by processing of the material generated. Modern product design is based on the effectiveness of the play as a core function and purpose, the United States must be based on the product reflected the beneficial effect of basic values, and not from the practical effectiveness of the vacuum through the stitching and added as a means of appealing to consumers, it is through the division of the actual utility does not come under the premise of showing the natural. Such as a pen design, its simple cylindrical shape consistent writing habits, to hold a pen the size and Structure of posture to fully consider more enough to make people who feel that in the course of some kind of spiritual joy, and thus the effectiveness of the United States to Experience a kind. Therefore, the industrial design in the development process more and more integrated into the America's aspirations extend emotional, cultural, symbolic and other factors. For example: Lindbergh designed the 'glasses case'. Simple effect of its unique shape, through grinding, sandblasting and chemical treatment processes to achieve. The entire design concept in the materials, form and function to achieve the perfect harmony between. 3. Materials and texture of the driving force behind Design the product is a product of the shape, structure, color, texture, etc. United States and the processing, the use of scientific and artistic elements to deal with these shapes, one to be the perfect product modeling. Material United States and mainly by the texture of beauty and texture of materials constitute the United States, people in art and design products, materials obtained by beauty, but also mainly due to the material texture of beauty and texture America. Texture, the natural objects, is the signans natural nature background. Texture refers to the structure of surface shape and texture. Material material material aesthetic beauty of the human sensory and mental play a role in results. Such as surface roughness, color heavy thick material gives a strong sense of beauty, smooth texture gives soft, gentle, flexible aesthetics. America's natural properties of materials are: emotional associative material, material authenticity of the natural life of materials, material purity; America's scientific properties of materials are: the optical effects of material beauty of arts, crafts and materials; Material beauty social attributes of a green material, material and human affinity and so on. For example: Ron Arad-designed 'flexible tempered steel chair'. It uses high quality 1mm thick steel composition of steel after tempering treatment, has good toughness and flexibility, thus showing a strong visual impact, giving gorgeous, refined, and modern. 4, fun and mental 1. Product triggered emotional With the improvement of people's quality of life, the product has been entrusted with the function of increasing, it is the spiritual level of product demand has continued to grow. Product design has been to shift more attention to the emotional characteristics of the product itself and users of the emotional, psychological reactions, so the product apart from the physical capabilities to meet consumer demand, greater emphasis on the spirit of the product features. Product design and product use in various aspects of people's minds, feelings, emotions have different effects. As for the design of beautiful products that people have a strong desire to own. Reposted elsewhere in the paper for free download From the perspective of cognitive psychology, emotions are an essential part of life, which affects people's perception, behavior and thinking. Emotions are innate characteristics of human beings acting on their own things in the outside world when a physiological response. This reaction can be divided into 'feel' and 'feelings', they are acting on their own things in the outside world when a physiological response, although the two different, there are intrinsically linked, so called 'emotional response'. Emotions are determined by the needs and expectations. Product triggered emotions vary, change with time. For the same product to different people experience and feel are different. 2. Taste of the psychological needs of the sublimation Designers during product design, in addition to considering the product features, more emphasis on Innovation on the expression patterns. The form can show a certain character, just as it was completely vitality. People using the material in the process will be all kinds of information, give rise to different emotions. Emotional reaction to the product description of methods and evaluation criteria that currently do not have a fixed, unified pattern. People are the product of the emotional perception of the product, such as appearance, color match, visual coordination, the use of methods you can feel the reaction from people, including behavior, performance, psychological, emotional and other aspects of the subjective to quantify. Then according to people's preferences in determining the degree of product design trends and direction. 3. Taste in the interaction Designers how to better the impact of product design, and grasp the emotional factors? In my opinion, the first user-centered design thinking as the leading product and the user must have the same mode of thinking, that is the designer's thinking model needs and consistent model of the user's thinking. Second, we must take into account the users actually use the product when the reactions and mental state. This designer to come through a product exchange with users, and users can truly appreciate the designers who want to convey their feelings through product implication. In other words, the product has a taste the more the more attractive to consumers, and consumers would make the active participation of interaction between the two arise. In short, the product of the emotional factor is a complex system, it is believed the product implies more emotional, the greater value to their products, in order to better design our products to interact with consumers, people have raised the quality of the designer a higher demand, this requirement is not only technically, but also thinking, time and psychologically, and it is undoubtedly a challenge to design quality. For future products will be designed to better reflect how the life of fashion and taste, we will wait and see. References: 1 Tang Lintao: Industrial Design M. Beijing: China Building Industry Press, 2006 2 Liu Guan China:
