千年一遇PPT模板【韩潮第六季视觉的震撼唯美的化身.ppt(1).ppt

Slow Roasted,Add subtitle here,Slow Roasted,Points of interest,Printable Page,Points of interest,Transition Page,Elements Page,Delete this page when template is finished,SCM,CRM,e-Supply chain Management,e-Customer Relationship Management,E-biz transformation,System,-,-,-Supply Chain,ERP/EIP,e-Business Perspective,eBiz Consulting,e-Marketing&Promotion,eCreative&Contents,eBiz SI&Solutions,eBiz Service Domain,eBizTotal Service,PR(public relations),outsourcing,outsourcing,Promotion(exhibition),Promotion(event),DM(direct mail),Banner AD,Advertising,Marketing,Promotion,Product,Price,Place,sales promotion public relations advertising,Materialityformless,Case 011,-TV-CM(30”,15”)-Radio-CM-Print-Banner,-4(TV/)-/-/-/DM/,product,media,creative,idea,plan,concept,Market Share,11%A 15%B 30%C 32%,Core Value=price,40%A 13%B 26%C 50%,Core Value=Benefit,2005,2006,1 2,4 3,33%A 6%B 27%C 25%,20%A 15%B 39%C 50%,USP Discipline Ad 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MU,_,:,8007006005004003002001000-100-200-300-400,1999,2000,2001,2002,2003,2004,2005,2006,2007,182,475,730,-34,-192,-305,-343,-385,-289,:924:742,(:),2001,2002,2003,400,700,1,500,250,ValueProfit,350,500,Solution,2,000,(:),2004,700,CMS,GW/KMS,ERP,CRM/DW,UMS,EIP,SCM,PMS,CMS,2003,IT,IT,1009080706050403020100,24020016012080400,143,1,2,3,4,5,6,7,8,9,10,11,133,154,157,147,157,154,153,171,190,186,IT,(:),:,34.7,27.7,20.8,12.9,16.2,10.0,18.2,27.4,26.7,31.3,24.7,2004,(:),2003,2004,2005,1,000,500,1,500,20%,12%,600,400,300,500,1,000,15%,IT,228,24,20,41,59,67,40,52,134,174,73,137,228,310,162,2,6,10,117,166,:16%,:16.6%,:KISDI,400,1,000,9 IT,S/W,SoC,TV,Post-PC,S/W,2002,2007,2002,2007,:,1,3001,2001,1001,000900800700600500400300200100,1999,2000,2001,2002,2003,2004,2005,2006,2007,(:),:924:742,61,166,195,238,369,611,924,1337,350,551,538,543,561,645,742,862,1,007,_,44.9%,2.3%,9.4%,15.9%,15.4%,12.3%,:,eBiz Service&Solutions,10%,15%,20%,55%,2004,Web Service&Solution,eBiz Consulting,SI Service&Solution,Network Integration,50%,15%,10%,10%,15%,30%,20%,30%,7%,10%,5%,SCMCMSERMERPKMSHRM,SCM(Supply Chain Management),2004,2003,ERM(Enterprise Resource Management),SI Development&Solutions,锐普PPT论坛chinakui收集,IT.,:,IT,IT,10 20 50 100 100,100(845),10(4,159),5 10 100 200 200,30%,30%,40%,50%,(:%),100806040200,1,2,3,4,Solution,CMS,GW/KMS,PMS,SCM,946,973,989,1,078,1,110,1,195,1997,1998,1999,2000,2001,2002,4,0003,0002,0001,000,(),(/),:,450400350300250200150100500,(:),:,2004 1,10,000,20,000,Solution,(21,626),(18,122),(9,807),(7,984),(7,467),(10,266),(14,073),(7,810),ERPCRM/DWKMS/GWEDMSWCMSMailingCommunityB2B FAX,(:),50%,100%,Solution,ERPCRM/DWKMS/GWEDMSWCMSMailingCommunityB2B FAX,97%,87%,75%,52%,55%,75%,65%,100%,2002,2003,2004,2005,2006,Product,(:),5,000,6,800,5,500,8,000,6,500,5,500,Extension,Front end,Back end,B2C/e-Community/Cyber IR Web Business/e-Marketing,System(HW)/Network(LAN,WAN)Solutions/Applications,9,000,5,000,4,500,7,500,2004,目录,【媒体报道不断】,媒体选择,报刊,短信,电视,广播,户外广告,在船未到达城市前，即展开充分的舆论攻势，形成民众期盼的氛围。,首开先河、气势磅礴、政企合作、群众参与、舟山特色等。,烘托和渲染氛围，增加参与性和娱乐性。,制造诉求,先期宣传,持续报道,宣传策略,Case 001,Advertising Strategy,Corporateimage AD,Product AD,Director,AE/PI,Director,Animator,designer,CEO,R&D Team,Design Team,Chief Executive Officer,Investing in researchDevelopment,Investing in researchDevelopment,Hong Kong,Taiwan,Singapore,Philippines,Seoul,store,store,Pusan,Anyang,Gwacheon,Domestic,International,Oracle,FastForward,Oracle,FF+ProMade,ProMade,Solidworks,SolidMate,ERP,PDM,BusinessSolution,ASP Business,5 4,36%.70%.,.,.,.,Applications,&,Financial Module,DATABASE,Internet AreaBSP AreaSI AreaNI Area,55%,15%,20%,10%,eBiz Solutions&Service,Consulting for eBizeStrategy Consulting.eManagement ConsultingeBusiness Restructure Consultinge-CRM,e-Marketing Consulting,e-Solution/e-Infra/e-Infra,SI consulting&management,Network Integration/Automation System,IT development&management,Benefit,Emotion,Insight,Target approach,MEDIA TOOL,/*,Big 3,4,锐普PPT论坛chinakui收集,Case 028,Mechanism,Consumer Benefit,Consumer value,Value for object,Just fit,In-control,Self-esteem,Communication Concept,Communication Concept,Different,Benefit,relation,Concept,文化,Name,Case 030,Brand image,New Brand Direction,Brand Naming,Case 031,BRANDIMAGE,Name,Case 032,LESS,MORE,Young age customer,Senile change of brand,Old age customer,Case 033,sales promotion,advertising,Publicrelations,Promotion,Case 034,PurchaseTicket,Ticket Bar-code,Onsite Purchase,Mobile,Mobile reservation,Regular reservation,Print At Home,ConstantMonitoringofEntranceAnd Exit,Internet reservation,Mobile,Print At Home,Gate,Bar Code reading,A brand,2005.10.20 21,Case 036,IDC Center,Main server,10Mbps,Academy,Town B,client,Town A,client,10Mbps,10Mbps,Star Topology,Case 037,Communication Concept,Different,Benefit,relation,Concept,Case 038,ERM,SRM,Service Coverage,PRM,Enterprise Risk Management,Partner 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Essence,fantasy,Personality,older|successful|attractive,Values,express self|confident,Benefits,fashionable lookfits mood,Brand strategy,(differentiation).,.,Client,Agency,/,Agency,Client,Concept,Media/Promotion,Planning,Clientorientation,Production,execution,/ideation,Strength,Weakness,Opportunity,Threat,SWOT,:20 pt text,:20 pt text,:20 pt text,:20 pt text,-,-,-,Weakness,Strength,Threat,Opportunity,SWOT Analysis,